In this period of crisis the desire to return to the authenticity is increasing, especially as regards the table, an area where it is important to keep an eye on  quality and health.

A recent survey (January 2012) carried out by Coldiretti has shown that there are about 8 million Italians who are accustomed to purchasing directly from producers, in order to find a solution to soaring prices due to expensive fuel. A trend that is good for the wallet, but also for physical and psychological health: the products grown on the farm represent a cultural and economic wealth, which makes our country a unique example for the management and enhancement of rural traditions. Zero-km Grocery shopping  can be a fun experience for children, because the supermarket could be a bit boring. So it’s never too late to start, and give to you and to people you care about a new point of view, much more human, on the very interesting world of the agriculture.